by The Music Entrepreneur | Sep 20, 2022 | Social Media Marketing
Social media has dramatically transformed the music industry over the years, revolutionizing how music is consumed, shared, and utilized. It has also made music more accessible and engaging than ever. A study by Musicwatch shows that nine out of 10 regular social...
by The Music Entrepreneur | Aug 31, 2022 | Social Media Marketing
Frank Zappa once said that without deviation from the norm, progress is not possible. Think about what a musician of your father’s age would’ve had to do to get a record contract, or even get noticed. Hours of open mic nights at the bar or even busking in the streets....
by David Andrew Wiebe | Oct 13, 2020 | Social Media Marketing
Looking to make viral TikTok videos? Building a music career isn’t exactly a stroll in the park. As such, staying abreast of the latest trends and finding opportunities to exploit is key to building a following – and, hopefully – making more money from music. Many...
by David Andrew Wiebe | Sep 20, 2020 | Social Media Marketing
What time is it? It’s time for SoundCloud vs. Bandcamp! These are both popular services for independent artists because they give us a way to promote and sell our music. They certainly shouldn’t be considered the same, however, and many musicians will likely find...
by Isaiah Ram | Jul 14, 2020 | Social Media Marketing
Do you believe the music industry is dead? Maybe you’ve heard that the market is “oversaturated”. Perhaps you’ve released songs expecting fame and glory, but in return found that you had no sales, streams, or die-hard fans. Hitting a little too close to...
by Roz Bruce | Jul 12, 2019 | Social Media Marketing
It’s exciting when your band starts to establish an online following. It can mean the start of a true fan-base, more attendees at gigs and a buzzing platform on which to release your music, gig dates and any other news you’d like to share. But what if the...
