When planning your music release schedule, product launch schedule (including merch), or even content schedule, is it better to focus on creating new things, or is it better to improve upon what you’ve already got?

In other words, do new things engage more, or do repurposed and old things (you’ve improved in some way) engage more?

In this episode of The New Music Industry Podcast, David Andrew Wiebe shares about the critical distinction between the two.

Podcast Highlights:

  • 00:18 – The feedback David received after releasing his first album
  • 01:21 – Your music documents your journey
  • 02:25 – Have you ever wanted to rework your first release (or two, or three…)?
  • 03:41 – What’s an “improvement offer,” and how does it compare to new things?
  • 05:46 – Where to put your energy as an artist

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David Andrew Wiebe

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