Each year, we look back on the year past and the content we’ve published. What stood out? What topics interested you most? What made an impression on you?
That’s what we’re going to be looking at in this episode of The New Music Industry Podcast.
- 0:28 – The simple joys of creating
- 0:40 – Possible course
- 1:03 – Top 10 posts from 2020
- 1:49 – Following Your Heart as an Artist – with Videographer & Musician João Filipe
- 2:52 – How to Start a Record Label with No Money
- 3:21 – Top 10 Music Entrepreneur HQ Posts of 2019
- 3:48 – Building Relationships to Grow Your Music Career – with Ty Frankel of Shut Down Media
- 4:33 – How to Use Data to Grow Your Music Career – with Ben Mendoza of Beatchain
- 5:03 – The IMDb of the Music Industry – with Vasja Veber of Viberate
- 5:38 – Things That Make You Go “Hmm…” About the Coronavirus
- 6:35 – Social Media Marketing for Musicians in 2020, 2021 & Beyond
- 7:49 – How to Become a Better Singer – with Matt Ramsey of Ramsey Voice Studio
- 8:29 – SoundCloud vs. Bandcamp
- 9:10 – New digital music magazine
Hey, it’s David Andrew Wiebe.
Well, it feels great to be bringing you another episode. I’ve been getting back to the simple joys of creating lately, so it makes the task of putting together an episode for you a joy filled process.
The series on what to do with your music in 2021 is only another one or two episodes away from being complete, and I might even turn it into a course if that’s something that interests you. Be sure to let me know.
I didn’t plan on stretching out that series for as long as it has gone, but there have been more than a few things to cover this year, and I know there’s going to be a lot more to share with you throughout the year. It’s going to be quite exciting.
But speaking of things that need to be completed, I haven’t shared the top 10 posts from 2020 yet, which is something we do each year.
We’ve been doing things a little differently at Music Entrepreneur HQ this year – we’re actually putting a lot of effort into simplifying – so in 2021 we haven’t put as strong of a focus on the new year as we did in years past. Most of what we typically publish made it over to my website at DavidAndrewWiebe.com.
Is this a welcome change? Or do you feel like you missed the new year content? You can let us know. Our contact page is easy to find – it’s at MusicEntrepreneurHQ.com/contact. And for quick and dirty communication, Twitter is always best. I’m @davidawiebe on Twitter.
But with that, I’d like to reflect on the 10 Music Entrepreneur HQ posts of 2020.
10 – 181 – Following Your Heart as an Artist – with Videographer & Musician João Filipe
It’s always great when we can highlight a listener, their journey, as well as some of the things they’ve been able to accomplish as result of tuning into the podcast and being part of the Music Entrepreneur HQ community.
João is someone who’s gone onto become a music entrepreneur in his own right, as a videographer for Kscope. His journey is a transformative one, as he went from being a musician to a videographer for his favorite record label. In a way, those types of transformations are my favorite, because it’s like what I went through as well.
People sometimes ask what to expect if they work with me or take advantage of my products. Well, episode 181 of the podcast is a good place to start.
And by the way, if you’ve never worked with me before, I offer a product called the First-Time Coaching Special, which is the heavily discounted version of my one-on-one coaching program for newcomers. You can get started at MusicEntrepreneurHQ.com/Special
9 – How to Start a Record Label with No Money
There are always people looking for shortcuts. In this post, I focused more on the possibility of starting a label on the back of sweat equity and low-cost tech, as getting started with no money is mostly a pipe dream unless your plan is to get a loan and pay it back later. Even then, you need money.
But where there’s a will, there’s a way, and in this episode, I used my problem-solving skills to help future record label owners get started sooner rather than later.
8 – 179 – Top 10 Music Entrepreneur HQ Posts of 2019
Remarkable that we should see another top 10 make it into this list. But episode 179 of the podcast obviously drew some attention. With a mix of guest posters and podcast guests being featured, I think there is always a bit of a frenzy surrounding posts like these.
So, thanks to all past contributors, as well as those who were a part of our content ecosystem last year.
7 – 207 – Building Relationships to Grow Your Music Career – with Ty Frankel of Shut Down Media
Ty is a great guy. I don’t think the fullness of his knowledge or personality were reflected in this interview. I’ve since discovered that his Twitter personality is funny, direct, and a real hustler. When I think about it, he’s the one that ended up leading me down the Twitter money track, even though I don’t think Ty himself is a proponent of that.
Either way, if you’d like to see what I mean, Ty is @THETYFRANKEL on Twitter. Absolutely worth a follow.
6 – 197 – How to Use Data to Grow Your Music Career – with Ben Mendoza of Beatchain
And Beatchain is an incredibly powerful tool. If you haven’t started an account and connected your various social profiles yet, go and do it now. You’ve got to see it to believe it.
And don’t forget to have a listen to this episode on how data can transform your music career.
5 – 180 – The IMDb of the Music Industry – with Vasja Veber of Viberate
There are a lot of new platforms showing promise, and Viberate is one of those that has been going through massive growth.
Whether you’re seeking artists, festivals, or venues, Viberate has probably got them in their database, and if you can’t find something, you could consider contributing to their platform.
They’ve even got charts for artists in a variety of categories, as well as guides, webinars, and tutorials on a mix of topics.
As with Beatchain, Viberate is also a great place to access actionable data for your music career.
4 – 185 – Things That Make You Go “Hmm…” About the Coronavirus
That isn’t to say this was an insanely controversial episode. I know for a fact there are people saying far crazier things about what’s happening in the world right now.
It seems like lockdowns are making everyone a little crazy, and some even think we’re in the Biblical end times. Look, if it’s getting talked about on my show, chances are, it’s not the end times yet. The Bible you’re referring to says, “the day of the Lord will come like a thief in the night.” If you’re anticipating it, it’s not coming.
Please get back to the basics of taking care of yourself. Exercise, go for walks, meditate, eat well, and sleep plenty. Find some meaningful work and hobbies to engage in. Watch your screen time. Turn off the news and leave it off. I promise you’ll start to feel better.
3 – 203 – Social Media Marketing for Musicians in 2020, 2021 & Beyond
No surprise that social media was a strong focus for musicians in 2020, and it’s one of the reasons I always return to the topic. This episode covers some of the high-level things that are best to keep in view when taking advantage of social media as an artist.
Our stance on social media at Music Entrepreneur HQ, as well as the results we derive from it, haven’t changed much at all in the last few years. But there is a lot you can do with it if you use it the right way.
What has changed in 2020 and 2021 is the sheer number of platforms now available, and it’s quite stunning – Telegram, Clubhouse, Parler, Gab, Minds, MeWe, Odysee, and many, many others. Some of these aren’t even new, mind you.
Personally, I’m focusing on Twitter and Medium as my traffic channels, but I have been experimenting far and wide with a variety of platforms, so I’ll need to get into that in a future episode.
And, if I’m being honest, my personal stance on social media has also changed somewhat in the last few months. I got disillusioned with social media years ago, but now I’m getting back into experimenting to see what works.
2 – 198 – How to Become a Better Singer – with Matt Ramsey of Ramsey Voice Studio
Matt Ramsey found himself at the top of this chart last year, and here he is again at number two. He didn’t quite make it to number one this time, but I think this is more than enough reason to catch up with him again this year, and I think this time we’ll discuss business methodology. I mean, we’ve got to keep to the theme, right?
Either way, Matt and I had a great conversation in this episode, and it helps that him and I met beforehand. As well, his audience is quite engaged, so many of them discovered The New Music Industry Podcast for the first time through this episode, and that’s something we always like to see.
1 – SoundCloud vs. Bandcamp
Evidently, plenty of musicians are interested in figuring out the differences between SoundCloud and Bandcamp. I’m not going to lie when I say that in my research I found and specifically targeted this keyword, because I knew we could rank for it, but I’ve received some great feedback on this piece.
As a summary, what I can say for sure is that both platforms have their uses, so which you choose is going to depend on a lot of factors, like whether you’re trying to get your music heard or trying to get it sold.
In some cases, you’ll probably end up using both SoundCloud and Bandcamp, just for different reasons.
Let me know if you’d like to hear a future episode on SoundCloud or Bandcamp or both. Maybe I could get someone from their camps to be on the show.
So, if you enjoyed this episode, and you’re ready to learn more about everything we do at Music Entrepreneur HQ, you should claim your copy of The Renegade Musician right away. It’s our new digital magazine for the month of March, and until the end of the month, it’s pay what you want. But there isn’t much time left, so head on over to Gum.co/RenegadeMusician to get your copy.
This has been episode 228 of The New Music Industry Podcast. I’m David Andrew Wiebe, and I look forward to seeing you on the stages of the world.