It’s taken me a while, but I’m finally getting to something I know you’ve been waiting for me to get to – social media in 2020, 2021, and beyond!

It’s laughable how little has changed (beyond maybe esthetic) since a year, two years, or even three years ago (especially for us here at the HQ).

So, in this episode of The New Music Industry Podcast, I take a bit of a different approach, and share author Joe Pulizzi’s five tips with you, and expand on them (video below). Enjoy!

Podcast Highlights:

  • 00:41 – The evolving identity of Music Entrepreneur HQ
  • 03:22 – This is essential to creating the life of your dreams through music
  • 03:57 – Best social media strategies for 2021
  • 04:26 – Tip #1: Narrow your focus
  • 06:09 – Tip #2: Be clear on your message, your audience, and your niche
  • 07:16 – Tip #3: Be helpful and interesting
  • 08:30 – Tip #4: Create an ownership strategy
  • 09:14 – Tip #5: Be consistent
  • 09:41 – Key takeaways/action steps
  • 10:54 – News and updates
  • 11:26 – Leave a rating and review on iTunes
  • 11:35 – Get a hold of David
  • 11:44 – Your weekly action plan


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David Andrew Wiebe

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