September 2019 - Music Entrepreneur HQ

157 – I Have $1,000,000 Dollars to Spend – How do I Take My Record Label National?

by David Andrew Wiebe | Sep 26, 2019 | Podcast

5 Skills All Successful DIY Musicians Share

by Scott Ronald | Sep 25, 2019 | Music Career, Music Industry

While the foundations of DIY music may have been laid by bands like Fugazi back in the 1990s, the music industry landscape in 2019 has changed so much that, rather than a radical decision, choosing to be independent is often the most profitable, sustainable way of...

Where Funnels Fall Short

by David Andrew Wiebe | Sep 23, 2019 | Music Marketing

The musician community seems positively sanguine about funnels. In case you’re unaware, today, a funnel essentially describes a multi-step sales process. The buyer journey begins on Facebook where they are shown a relevant ad. If they click through, they are...

Musicians: Why Your PR Campaigns Are Failing

by David Andrew Wiebe | Sep 20, 2019 | Music Marketing

Isn’t it frustrating when you put a lot of money into a marketing endeavor that totally bombs? As someone who’s wasted quite a bit of money on Facebook ads, I know the pain of throwing away hard-earned moola on marketing that doesn’t work all too well. At the outset,...